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Home theater & automation · Tucson, AZ

AV & Automation Specialists: website rebuild case study

A 22-page WordPress site for a home theater and automation installer rebuilt as 70 static pages, scoring 98 on Lighthouse mobile performance.

AV & Automation Specialists homepage after the rebuild, desktop view
The old AV & Automation Specialists WordPress homepage, desktop view
BeforeAfter

Drag to compare. Before: the old WordPress (custom theme) homepage, captured by our discovery tooling on July 30, 2026, before the rebuild went live. After: the live site, captured October 12, 2026. Both at 1440×900.

Measured results

Lighthouse mobile on the live homepage, median of 3 runs, October 12, 2026. No Lighthouse run of the old site was stored, so we show the rebuild only rather than guess.

Lighthouse mobile scores for AV & Automation Specialists
MetricRebuild
Performance98
Accessibility100
Best practices100
SEO100
Largest Contentful Paint2.4 s
Total Blocking Time63 ms
Cumulative Layout Shift0.000

The project

Old platform
WordPress (custom theme)
Rebuilt on
Next.js, statically generated, served from Vercel’s edge
Live pages
70
Old site URLs
22
Redirect rules
18
First commit to go-live
13 days
Live on av-as.com since
August 12, 2026
Structured data on the homepage
HomeAndConstructionBusinessOrganizationWebSiteWebPageSpeakableSpecificationAggregateRatingOpeningHoursSpecification

What changed

  • From 22 pages to 70

    Service, partner, location and blog pages were added around the client’s own content. All 18 old URLs that moved redirect permanently.

  • 85 brand names out from behind tabs

    Roughly 85 manufacturer names sat inside four JavaScript tabs on the old products page. They are now rendered as normal page content that search and AI crawlers can read.

  • Address and phone reconciled

    The old site’s address, ZIP and phone disagreed with the Google Business Profile. The rebuild models both real locations consistently.

  • Old-site defects fixed

    An empty homepage testimonial, two dead review links and a duplicate /home/ page were removed, and the phone button’s contrast was raised to pass WCAG AA.

AV & Automation Specialists homepage after the rebuild on a phone
The rebuild on a phone, October 12, 2026

Want numbers like these for your site?

Scan your current site free to see where it stands and what the rebuild would cost, or tell us about it and we will scope it.

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Sources for every number on this page

Nothing here is estimated. Each figure was measured by us on the live site or read from the build records in the client’s repository.

FigureValueSourceDate
Lighthouse mobile (rebuild)Perf 98 · A11y 100 · BP 100 · SEO 100Lighthouse 13.5.0 mobile (simulated throttling) on https://www.av-as.com/, run by ResultsXL; median of 3 runs by performance scoreOctober 12, 2026
Old platformWordPress (custom theme)av-automation-rebuild artifacts/home.html (saved 2026-07-30): generator WordPress 7.0.2, wp-content/themes/avas; Gravity Forms; NextGEN GalleryJuly 30, 2026
Old site URLs22boostxlresults/av-automation-rebuild HANDOFF.md (19 sitemap pages + 3 orphans); artifacts/content-inventory.json totalPages 22July 30, 2026
Live pages70<loc> entries in https://www.av-as.com/sitemap.xml, fetched by ResultsXLOctober 12, 2026
Redirects18boostxlresults/av-automation-rebuild data/redirects.json (18 entries)October 12, 2026
Schema typesHomeAndConstructionBusiness, Organization, WebSite, WebPage, SpeakableSpecification, AggregateRating, OpeningHoursSpecificationJSON-LD @type values on https://www.av-as.com/, fetched by ResultsXL (nested helper types such as PostalAddress and GeoCoordinates omitted)October 12, 2026
Build startJuly 30, 2026boostxlresults/av-automation-rebuild first commit 08c6577July 30, 2026
Go-liveAugust 12, 2026Vercel project domain record: www.av-as.com added 2026-08-12T22:41Z (team joseph-schwartzs-projects)August 12, 2026